Process + Timeline

The custom brand identity design process averages 4-6 weeks. Depending on the package you choose, these processes may differ slightly. 

Step one

Discovery Phase

After you’ve submitted an email through my contact form, we will set up a discovery call to get to know each other and talk about what you are looking for in your branding. After our discovery call, I will e-mail you my in-depth evaluation, contract, and invoice.

step two

Design Phase

Once your booked spot for branding arrives, I get right to work creating brand concepts based on everything I’ve learned in our discovery phase. In around 2 weeks, 2+ initial concepts will be delivered to your inbox.

step three

Refine Phase

After you’ve taken time to review the branding concepts, I use your feedback to design a full brand design concept for you to review. We work together until you’re 100% happy with your concept.

step four

Finalize Phase

Once we’ve finalized your branding, I export all of your brand elements in the colors of your chosen palette and organize them into folders in your Final Logo Package. A link to download your logo package is sent once final payment has been received.